Bahraich is a historic city of Uttar Pradesh, India, situated on the banks of the Sarayu River near the Nepal border. It is famous for the Dargah of Ghazi Saiyyad Salar Masud and the Katarniaghat Wildlife Sanctuary. Its economy primarily depends on agriculture, timber, pulses, and food grains. Under the One District One Cuisine Programme, Chamcham has been selected for Bahraich district.
Bahraich’s Chamcham represents a distinctive part of the district’s rich culinary tradition. This famous sweet is prepared from fresh chhena using traditional methods and offers a fine combination of sweetness and rich flavour. Local artisans have preserved this traditional skill to the present day. Pink and yellow Sandwich Chamcham varieties are particularly popular in the district. More than 1,000 people are employed across over 200 units engaged in this industry.